AI Visibility
Understanding AI visibility scores and optimization tips
What is AI Visibility and Why It Matters
Understand what AI visibility means for your business and why optimizing for AI search engines is crucial in 2025 and beyond.
URL Health: Find and Fix Broken Links in AI Answers
AI assistants sometimes link to pages on your site that do not exist. URL Health checks every link to your own site that your tracked AI answers exposed, confirms broken ones with two checks, suggests a possible fix and emails you a digest.
Understanding AI Visibility Metrics
Learn the difference between Visibility Score, Citation Rate, and Mention Rate - the three key metrics that measure your brand presence in AI-generated responses.
Brand Sentiment Analysis
Understand how AI chatbots portray your brand - positively, negatively, or neutrally. Learn to track and improve your brand sentiment in AI-generated responses.
AI Sources & Destinations: What AI Reads vs What It Visits
The AI Sources & Destinations panel shows which websites AI consults before answering about your market, and which pages it actually visits. Learn the two tabs, the badges, and the per-domain drill.
Per-Model AI Performance Analytics
Learn how to use the per-model breakdown in Citation Analytics. Understand why ChatGPT and Google AI Overview are included in every plan, and how AI Model Add-ons extend your coverage to Claude, Perplexity, Gemini, DeepSeek, and Grok.
Primary Ranking Metric: Choosing How Brands Are Ranked
Choose the per-project metric that orders the Brand Industry Ranking and your Industry Rank: Composite Score, Mention Rate, Visibility Score, Citation Rate, or Custom weights. Learn what each measures, which to pick for your goal, and what changes across the dashboard, exports, email, and PDF report.